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Content Creation: Video & Design

End-to-end content creation for silicone bags, including video editing, design, and conversion-focused assets.

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Role:
Concept, Visual Direction, Content Creation, Copy

Scope:
Concept planning, copywriting, video & photo editing, and optimisation. 
Goal:
Create lifestyle and product content to support e-commerce and social platforms.
Platform: 
E-commerce listings, website content, and social media

Email Campaign Design
Developed a product launch email that balances aesthetic storytelling with clear calls to action.

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Visual Storytelling for Product Functionality
A creative visual series showcasing the product’s versatility across lifestyle scenarios.

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Videos
Short-form and product videos designed for PDPs, paid social, and marketplace listings.

Before and After Editing
Demonstrates editing for clarity, consistency, and performance across platforms.

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Content created to clearly communicate product benefits and reduce buyer hesitation across e-commerce touchpoints.

Product + lifestyle visuals

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Educational Content

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© 2026 By Thulisa Sigwabe

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