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Role:
Lead Video Content Producer: Plan social media content concepts, directing, video filming and editing, photography, social media page management.
Goal:
Capture behind-the-scenes social media content for engagement and communication for the fans.
Platform: YouTube, Facebook, Instagram
+50,000
Followers Gained
3 million+
Organic Video Views
200,000+
Website Clicks Generated
1 million+
Voters Nationwide
Social Media Posts
Tap Image to view post
Promotional poster created for Truworths as an official sponsor of the show.
Voting reminders for viewers
Promotional graphic created to drive app downloads by offering bonus fan votes for Idols SA.
Winners post for that season
Featuring standout advice from the judges for that week.
Social Media Behind-The-Scene Content
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